Hey, I’m Catherine.
1 part player, 1 part coach. I’m a strategic product design partner that helps organizations shape their product, processes, & people.
My Process
1. Discover
Understand user needs through investigative methods to identify pain points and product opportunities.
2. Define
Clarify functionality and project goals, guiding the development of user-centric solutions.
3. Ideate
Explore different solutions using a variety of UX methodologies including: workshops, user flows, & wireframes.
4. Validate
Utilize internal SMEs and users to gather feedback on concepts and align on a direction with the team.
5. Ship
Collaborate with the business and engineering teams to ensure delivery of continuous value to the user.
6. Measure
Establish clear metrics for success, gather feedback, and continuous iteration based on learnings.
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Product Design
As a full stack product designer & product mentor, I handle projects throughout the product life-cycle.
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Leadership & Process
As a product leader, I work with organizations to develop their processes & workflows at a strategic level.
Featured Case Study
Overhauling Cube's accessibility and usability with scalability in mind.
Nice words from nice folks.
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"Catherine is a joy to work with! Tremendously versatile, thoughtful, thorough and efficient designer! She goes in and gets the job done. More than that: she really helps level up everyone around her."
Robert Baesman
Former CPO, Cube Software -
“Catherine was an incredibly valuable member of my team. She was insightful with her observations and helped elevate everyone’s work. She supported her team, giving them lots of opportunities to take the lead, but always made sure they knew she was right there in case they needed support.”
Lesley Brown
Former CEO Knit Agency/Pixel Union -
"Catherine is a key contributor to the success of our B2B SaaS platform and our patient facing applications. Her professional yet flexible approach to product design and depth of understanding of the varied subject matters are central to our product development process. She raises the bar, is team oriented, and a leader I would bring aboard without hesitation."
Ylan Kunstler
Founder & CEO, BeWell
I can help with…
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I seamlessly blend strategic vision across brand, product design, and user experiences. It's more than aesthetics; it's about integrating compelling design into every aspect of a business. I combine creativity with strategic thinking to ensure brand, products, and user interfaces not only look exceptional but also align with overarching business goals. Prioritizing adaptability, innovation, and measurable impact, I collaborate closely with organizations to enhance the overall appeal and functionality of their offerings.
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From the initial ideation phase to meticulous prototyping, I navigate the entire design process with a keen focus on a customer-centric user experience. Every design decision is driven by a commitment to optimizing usability, accessibility, and overall user satisfaction.
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I specialize in optimizing design workflows and building high-impact creative teams.
Process Optimization:
Streamline design workflows for enhanced efficiency and collaboration, ensuring faster project delivery without compromising creativity.Strategic Hiring:
Guidance in crafting role requirements, conducting effective interviews, and assembling a design team aligned with an organization's culture and goals.Cultivating Creative Culture:
Foster innovation and collaboration within teams through strategies that inspire creativity, cross-functional cooperation, and ongoing professional development.
